Android Sales Misleading Thanks to Massive Returns

Would you believe some Android phone models are showing return rates approaching 40%!!?? Well, that's what TechCrunch is reporting. The primary reason appears to be user dissatisfaction and/or confusion. People buy an Android to save money and "think differently" and then compare their purchase to their friends' iPhones and go back to the store disappointed.

Interestingly, the same piece says the return rate on iPhone 4's is an unbelievably low 1.7%.

Combine these return rates with the heavily fragmented platform story surrounding Android and it becomes a far less attractive development option than it first appears, and even that first appearance isn't all that hot.

I have to say that I have both an Android and an iPhone and as I compare them in side-by-side usage the Android almost always comes out on the short end of the stick. The things it excels at are of interest primarily to techies who, in case you missed it, aren't a huge market segment.
Tagged Android Smartphone Technology iOS
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